Wow Rewards Loyalty Program

Break-even calculator

Your business numbers

Average customer spend ($) Example: cafe $15, barber $35, pizza order $30, beauty visit $70 Gross profit margin (%) Use your best estimate. Example: cafe 60%, barber 80%, takeaway 50%. Estimated yearly reward cost ($) Optional. Leave as 0 if you are unsure or if rewards are low-cost upgrades.

First-year offer

Standard 50% off 100% off 100% off + free device

50% off is selected by default because that is the current first-year offer.

Do you already have a suitable device/tablet?

Yes, use my device No, include device cost

Estimated device cost ($) Example: around $170 for a basic tablet/device. This is depreciated over the period below. Device depreciation period (years) Default is 2 years.

Your estimated yearly break-even point

— per year

Gross profit per visit —

Yearly device cost used —

Total first-year cost used —

Selected first-year cost used —

This is an estimate only. It assumes the visits shown are extra repeat visits influenced by WoW Rewards.

Possible yearly outcomes

See what the estimated outcome could look like if WoW Rewards helps generate different levels of extra repeat visits over a year.

Extra repeat visits per year	Estimated extra gross profit	After estimated costs

First-year offer comparison

To make it easier for selected local businesses to try WoW Rewards, different first-year offers may be available.

Offer	Estimated year 1 cost	Break-even repeat visits

The “free device” offer means no device cost is included in the first-year calculation. Availability may depend on business type, location, and pilot suitability.

Limited local rollout

Join the WoW Rewards Local Launch

We’re currently onboarding a limited number of local businesses with special launch offers. This list will be updated as more businesses join.

12 months free + free in-store device

9/10 spots available

Business	Address	Status
Little Caesars Pizza and Pasta	2 Kerrie Rd, Glen Waverley VIC 3150	Active

50% off first year

10/10 spots available

After the launch offer period, standard pricing is $180 per year, which works out to $15 per month when billed annually.